Why should I register a Domain name?

Registering a Domain Name is your first step to your company's online presence! There are many reasons why companies register Domain Names. Some companies are keen to register a name and build a web site straight away, others just to have a professional email address that represents them on the Internet. Companies may also register a name and keep it for future use, or to protect Brands/Trademarks.

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Which Domain name should I register?

To gain the best advantage on the Internet you should consider registering your company name as well as any abbreviations. Abbreviations are very important if you have a long business name. A three letter Domain name like www.xyz.com.au is far easier to remember than a long domain name. It can help when customers want to visit or revisit your site, that you have a short easy to remember domain name.

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I am an Australian business owner, should I register a .com.au ,.net.au or .com Domain name?

A .com.au name is certainly the flagship of Australian Domain Names. It is well recognised by Australian consumers, who instantly identify that companies bearing the .com.au suffix are Australian Companies and have passed the eligibility to hold a com.au Domain Name. Registering .net.au name can certainly help with your marketing efforts. It can also be an excellent choice if the .com.au or .com name you want is registered by another company. The .com suffix is certainly one of the most recognised suffixes in the world. If your business wants to trade and compete on a world scale then a .com name will help brand you as an international organisation. Many businesses choose to register all three (com.au, net.au .com) to protect their trademark or to assist in their on-line and off-line marketing efforts. If for example you owned www.mywebsite.com, www.mywebsite.net.au but the main website you have is www.mywebsite.com.au. Users could find your web site at all three of these addresses. We offer URL forwarding on all domain names so you could "Point" the .com and .net.au Domain Names to the .com.au website. This means that if a customer accidentally typed in www.mywebsite.com instead of www.mywebsite.com.au it would automatically redirect your client to the correct site.

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